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Guidelines for Guest Posting

How to write a guest post on Zigup blog


Want to guest write for Zigup? We accept guest articles from thought leaders, HR’s, and other professionals in the HR tech industry.

Writing for Zigup allows you to reach our large and engaged audience of tech professionals, and helps promote you and your work. Plus, it’s a great way to give back to the community.

You’ll get a backlink (do-follow), exposure to a new audience and other opportunities that can come from writing for us.

Still interested? Awesome! Here are a few things to keep in mind:

Share Your Idea

Email (email) with the subject line “ Zigup guest post,” and propose a topic or two you’d like to write about.

If you send in a full article, don’t forget your bio line (2-3 lines max, one link, and a photo).

If we can’t publish your post, feel free to use it anywhere else.

Topics we’re looking for:

Some of the topics you write about include:

– Hiring

– Career

– Salary

– Jobs

– Interviews

– HR

And more! If you have an article idea that falls outside of these topics but you think would be a good fit for our readers, feel free to share it.

SEO and Keywords

The ability to rank in organic search will become the most important contributor to your blog post’s performance over time. Your blog post will appear in search results when someone searches for a keyword on Google or other search engines. To rank well, a blog post that is optimized for a keyword should answer the searcher’s intent. If your keyword was “devops tools”, you would write a detailed article telling searchers how to locate, pick, and use these tools.

These are some guidelines to help you choose a keyword.

You can use a tool for researching search volume for your keyword. Google Keyword Planner, Keywords Everywhere.

Pick a keyword that is not too competitive. These keywords are often the shortest, such as “hire.” Think instead about how your blog posts answer a longer query such as “how to hire the right candidate.”

Conditions for the guest posts:

Here are our main criteria for guest posts:

  • The article must be related to topics mentioned above.
  • 100% original content only, never published anywhere.
  • Minimum 1200 words, extra kudos for 2000+ word articles.
  • Posts have to be well-researched and practical.
  • Optimize your post for a keyword with search volume
  • Every claim needs to be backed up with a link to a data or case study confirming it.
  • Break up your copy into readable/scannable chunks. Use subheadlines, bullet points, and numbers lists when possible, and break up paragraphs that are longer than 5-6 lines on a Google Doc.

Guest Posts We Can’t Accept

  • Any link-building schemes
  • Purely promotional content intended to sell products or services without providing real value to our readers
  • Offensive, inaccurate, or illegal content
  • Posts that have been previously published on other sites (including your own website, LinkedIn, Medium, etc.)

Author bio

  1. Share a short and punchy byline for your bio.
  2. Include a link to your Website and your social media profile in the google doc.
  3. Give us a profile headshot image in JPG or PNG format OR share your gravatar link.

What’s in there for you?

  1. Include a link to your website in your author bio
  2. Share your latest article or project with our audience 
  3. Receive feedback from our editorial team
  4. Build up your portfolio and boost your credentials

Our review process

  1. Once we receive your guest post submission, we take 3-7 business days to review it.
  2. If your article meets our editorial standards and aligns with our content strategy, we will respond to let you know your article will be published. We’ll let you know even otherwise.
  3. Please note that we reserve the right to edit your submission. We’ll review it, suggest/make any changes if needed, and then publish it.
  4. If we feel your post needs substantial changes, we’ll email you back with our thoughts and request for revision.
  5. If your post is accepted, you agree not to publish the post elsewhere, including your own blog or website.

If you’re interested in writing for us, please send your Google Doc to with the subject line “Guest Post Submission: (Your Title)”. Include a short summary of what your article is about and why you think it would be a good fit for our blog. We look forward to hearing from you!

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Team Zigup
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